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E&C Commissary News




 

Highlights of the May 2011 Issue


NEWS:
CGCSC Presented with CG Unit Commendation Award

CHESAPEAKE
On April 8, the Coast Guard Community Services Command (CGCSC) — the body that oversees the Coast Guard Exchange System (CGES) — was honored with the prestigious Coast Guard Unit Commendation Award for its high level of support for Coast Guard operations. ...


MCX Chooses Pomeroy To Head Food and Hospitality

QUANTICO
The Marine Corps Exchanges (MCX) recently named Ric Pomeroy as branch head, Food, Entertainment, Commercial Recreation and Hospitality, effective March 14. He succeeds Carol Garland, the long-time head of Food and Hospitality, who retired in December. ...

 

DeCA Named Produce 'Retail Role Model'

WILMINGTON, Del.
The Produce for Better Health Foundation (PBH) named the Defense Commissary Agency (DeCA) as one of its seven “Retail Role Models” for what the trade group called “their extraordinary support” of the “Fruits & Vegetables — More Matters” national public health initiative in 2010. ...

Read more on NEWS ...

 

NEXCOM GMG REORGANIZATION:
Leveraging Resources to Deliver the Mission

VIRGINIA BEACH
In April, on the heels of what she termed “a terrific March — up about 3.8 percent overall,” the Navy Exchange Service Command's (NEXCOM) Chief Merchandising Officer (CMO) Tess Paquette spoke with E and C News about the changes that she and her team have recently implemented in the exchange service's General Merchandise Group (GMG). Read more...

 

NEWSMAKERS:

  • Acosta Donates to Women's Military Group
  • DeCA West Earns Performance Award From NIB
  • Senior Management Moves Announced at Elite Brands

Read more on NEWSMAKERS ...

 

JAPAN MILITARY RESALE UPDATE: Staying the Course

The situation in Japan remained unsettled weeks after the mainland was hit with a magnitude 9.0 earthquake and a tsunami, on March 11, and the ensuing nuclear plant disaster. ...

E and C News has been tracking this situation since the initial disasters occurred on March 11, and the following is the latest information, as this issue went to press, from military resale organizations about the situation, from their unique perspective. Read more...

 

DeCA SUMMER BEVERAGES: Activity Bubbles During Heat of the Season

July, August and September are especially busy times in the beverage aisle of Defense Commissary Agency (DeCA) stores. More than 40 percent of the agency's annual sales of soft drinks, water and energy drinks are tallied during this period. Read more...

 

AAFES SUMMER BEVERAGES: Early Planning For Prime Period

Summertime is a peak period for chilled beverage sales in the Army & Air Force Exchange Service's (AAFES) store network around the world, and the exchange service offers a wealth of water, soft drinks and other non-alcoholic beverages, as well as beer products, to suit almost any summertime need. Read more...

 

NEXCOM SUMMER BEVERAGES: Heating Up Summer Sales

Although the Navy Exchange Service Command's (NEXCOM) beverage business is a steady one year-round, together, the summer months of June, July, August and September stand out as one of the busiest beverage sales periods throughout the year. Read more...

 

MCX SUMMER BEVERAGES: Cool Deals Quench Patrons' Thirsts

With greater than one-third of non-alcoholic beverages and beer volume sales in Marine Corps Exchange (MCX) locations occurring during the summer time frame, this period is an all-important one for the yearly bottom line of the beverage area. Read more...

 

IN-STORE MERCHANDISING:
New Signage Program Spotlights Savings Impact at Shelf

Working together, industry and the Defense Commissary Agency (DeCA) recently developed a new promotional signage program that is expected to benefit patrons and storelevel personnel alike.

Paul M. Keating Jr., president and chief executive officer (CEO) of Elite Brands, helped lead the Promotions Subcommittee of the American Logistics Association (ALA) Commissary Council that worked with DeCA on this new signage program. Keating co-chaired the subcommittee with Frank Glotfelty, key account manager at General Mills Sales Inc., and they joined forces with DeCA Promotions Chief Charlie Dowlen. Read more...

 

CUSTOMER INSIGHTS: 'The Why Behind the Buy'

From reams of point of sale (POS) information and sales reports to white papers and focus groups, the retail marketplace is awash in a overwhelming sea of data and solutions on how best to attract shoppers and maintain their loyalty. ...

During a recent conversation with E and C News, Darian Pickett, Paul Price and Boyd Raines lifted the veil on the “Why Behind the Buy,” and what it means for the military channel. Read more...

 

TACTICAL EYEWEAR: 'Vision Ready Is Mission Ready':

As the senior member of the Tri-Service Vision Conservation and Readiness Program (TSVCRP), Occupational and Environmental Medicine Portfolio, U.S. Army Public Health Command (Provisional), Col. Dr. David Hilber, USA, Doctor of Optometry, is highly focused on the command's efforts to promote usage of approved eye protection gear among servicemembers, among a wide range of related initiatives. As the TSVCRP motto emphasizes: “Vision Ready Is Mission Ready.” Read more...

 


 

Snapshot
• RESALE SNAPSHOT — FEBRUARY 2011
• Spotlight on: Exchange/Commissary Sales — CONUS Only
• VCS Total Retail Sales
• MCX Military Clothing Sales
• DeCA Sales Volume by Region: February 2011 vs. February 2010

Click Here for “RESALE SNAPSHOT” Totals