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                   Farm to Fork







                    Transition at Westfield State University



                            BY ANDREW MANKUS                                 We implemented several student surveys
             n the summer of 2016, as a part of a larger                   at Westfield. As a result, we identified that hu-
             commitment to healthy, sustainable and deli-                  manely raised, local and genetically-modified-
          Icious foods, Westfield State University made                    organism-free are the most important dining
          the decision to switch from a contract foodser-                  program attributes for our students. Our find-
          vice provider to self-operation. The transition                  ings solidify our continued momentum toward
          was made possible, in part, by a grant from the                  building local food systems. In addition, our
          Henry P. Kendall Foundation. Westfield State also                surveys showed a 23 percent increase in overall
          partnered with UMass Dining, which shared its                    satisfaction over our spring 2015 survey of the
          expertise and best practices while implement-                    former dining services provider.
          ing its decade-long model program that has                         Westfield State Dining Services has ex-
          successfully provided healthy and sustainable                    panded access to more than 25 local food
          meal options for campus diners while purchas-                    producers purchasing produce, dairy and sus-
          ing from local and regional providers.                           tainable seafood, as well as proteins. Through
             This past July marked my one-year anni-                       connections with like-minded distributors, we
          versary with the new dining program at the                       are now connected with local farmers across
          university. Recruited from UMass Dining,                         the Pioneer Valley, increasing overall engage-
          where I held the position of dining commons                      ment within the local food system. In addition
          manager, I joined the transition team to help                    to using these local products daily within our
          support the change. I enthusiastically accepted                  operations, our Local Highlight Series within
          the position of director of Dining. I brought                    the Dining Commons features menus high-
          along my passion for educating the community                     lighting dozens of local farms through menus
          about the importance of regional food systems,                   designed by our executive chef, Mary Reilly.
          and providing them with healthy, tasty meals.                       Now our students enjoy greater autonomy
             Over the first few months, Dining Services                    with respect to menu and service through Din-
          worked closely with multiple departments across                  ing Services’ offering a variety of healthy menu
          campus initiating action plans and prioritizing                  choices for all students. We focus on “stealth
          goals. Departments including IT, procurement,                    health” and provide students with a variety of
          human resources and payroll were key partners                    seasonal fruit and vegetables, reduced sodium
          in the execution of our smooth transition. We                    in all recipes, smaller portions of entrées and
          shared news about the transition each week                       desserts, while incorporating whole-grain op-
          with faculty and staff through campus com-                       tions at every meal and eliminating trans-fat.
          munications.                                                        It’s not always about business — we have
             The human resources office worked closely                     some fun, too! Throughout our first year, we
          with union leadership to develop a process to                    held more than 30 special events within Din-
          expedite the hiring of more than 60 full-time                    ing Services including the Local Highlight
          employees and 100 contract employees, as well                    Series, Global Awareness Lunch Series, Chew
          as provided employment opportunities to students                 on That Series, late-night promotions, special
          on campus. We were also successful in hiring                     event days including Halloween, Valentine’s
          key roles within Dining Services management                      Day and Mardi Gras, as well as hosting Ce-
          staff, such as Registered Dietitian Lauren Smith                 lebrity Guest Chef events in conjunction with
          and Executive Chef Mary Reilly. Chef Reilly provides the   UMass Dining Services.
          university with a wealth of knowledge and information about   This transition was a major undertaking, as well as a con-
          local food systems while providing culinary excellence to our   tinued process. There is still much to be done to get to where
          dining program. Her vast experience focusing on local, from   we want to be. We have had unbelievable support from the
          scratch, seasonal offerings continues our mission to provide   Westfield State University community, students, administra-
          local, healthy and sustainable meals to our community.  tion and, most importantly, with the transitional staff. With
             Our student-first mentality is simple: You talk. We listen.   their hard work and dedication we can proudly call our new
          Being student-centered and -focused is our priority. Our con-  Dining Services program our own. Westfield State aspires to
          nection to the largest self-operated dining program in the na-  be a top-notch student-focused dining program and is well
          tion, UMass Dining, which is ranked No. 1 on The Princeton   on its way to achieving this goal.
          Review’s Best Campus Foods list, gives us a great understanding   Andrew Mankus is the director of Dining at Westfield State
          of what our students want to see in a dining program.  University in Massachusetts.


          22   |  AUGUST/SEPTEMBER 2017                                                    ON-CAMPUS HOSPITALITY
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